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Salla Franzén

Global VP Data and Analytics, Customer Domain, IKEA (Ingka Group)

Salla Franzén is a Global VP Data and analytics for Customer Domain at IKEA Retail (Ingka group). Passionate about all things data – foundations, analytics, and data science, and how to ”make it work”.

Previously Group chief data scientist at SEB AB. Is a member of the Swedish AI Council and Industrial representative in the Program council for the Masters program in mathematics at Uppsala university. Involved in WASP as an industrial representative, identifying strategic areas in AI research to enable industrial breakthroughs and implementations.

Salla is one of the Keynote speakers in CxO Data 2022 event. Read more here.

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